Actually, prior to you begin making the video, then start thinking of promoting that. Also, market yourself often you can. You should try new things every day to increase your YouTube views. There are a lot of different factors that may affect number of views & subscribers that you attract to the channel.
Dog food manufacturers are sometimes very devious. They will use clever nuances in the title, and in the arrangement of words on labels that may be very different from what the food actually contains. These rules only apply to the solid material of the dog food. They do not consider the moisture levels.